Lead with original, door-opening research

Thought leadership is a powerful tool for grabbing attention and creating opportunities. Yet, we’re all inundated with information. To break through the clutter and be seen as an industry leader, you don’t just need business research; you need business research that is fresh, relevant and compelling.

At Beresford Research, we create initiatives that are tightly aligned to our clients’ strategic needs and provide unique industry insight to fuel credibility. For almost thirty years our research has been providing the most coveted perspectives through carefully crafted research methodologies by uncovering rich, versatile content and stories from the “top” that exceed our client’s expectations. Beresford Research routinely delivers provocative insights and transforms data into marketing opportunities, usually while working as an extension of our client’s team.

Lead with original, door-opening research

Your most valuable thought leadership will be built on custom research closely aligned with your company’s growth strategy. It will be proprietary. It will be compelling. It will have real impact. Beresford Research delivers provocative insights and transforms data into marketing opportunities by executing tightly-focused surveys and interviews that engage and inspire prospects and clients alike. We’ll help you drive demand.

Case in Point: Thought Leadership Case Studies

Deliver comprehensive research expertly tailored to garner attention. Learn more about how Beresford Research opens clients’ doors, starts quality customer conversations, generates demand and tells compelling stories from these case studies.

Generate great press and new business

Groundbreaking thought leadership for ShareThis quantified the financial value of online recommendations. Quantifying the Value of Sharing delivered $2 million in revenue opportunities for our client in the first 90 days.

Increase client engagement with provocative insights

Customer-centricity: key to survival. ESI ThoughtLab partnered with Beresford Research to uncover findings for KPMG and the Consumer Goods Foundation’s high impact thought leadership on the future of consumer packaged goods manufacturing and distribution.

Raising awareness

Although COPD is the third leading cause of death in the US, and back in 2007 patients and physicians were uninformed about the disease. 46% of primary care physicians were unaware of any COPD guidelines before the release of the National Survey to Identify Unmet Medical Needs Among COPD Patients.

Garner media success

Booz & Company’s top source of press citations for eight years in a row was The CEO Succession Study. We developed the methodology and conducted the study among the world’s largest 2,500 public companies.

Increase sales with thought leadership

The Week attracted its largest sponsor in the magazine’s history, and Dell won a Bronze ad award for Innovation in Media with Emerging Leaders: Tomorrow’s CEOs, based on our primary and secondary research.

Identify unmet needs

In the midst of unprecedented change in the healthcare industry, EY’s Health Advisory Survey discovered great opportunity for value-driven care based on Beresford Research’s survey of over 700 top healthcare executives.

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We partner with Beresford Research time and time again because they are creative in project design, rigorous in project execution, and always responsive to our needs. In the end, they deliver as promised, and more.

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Michael Isaac, Director, Market & Client Insights , Willis Towers Watson

Uncover market opportunities and become a thought leader.

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